5 Easy Steps To Improving Your Squeeze Pages

By: Alfredo Trabulsi Click author's name for more of his/her articles

If you're using a opt-in page to advertise your latest e-book, teleseminar, course or audio program, but are not receiving the response you want, here are some techniques on how you can improve the on your squeeze page.

To begin with, for all of you who don't know what a squeeze page is, here is a short definition. A opt-in page, also known as an opt-in page, is a website that when visitors land on it, they are asked to add themselves to some type of directory in order to get more information.

The squeeze page usually has a list of benefits the surfer will receive once they give their e-mail address.

Here are five ways you can improve your pages.

1. Bulleted Benefits. In the first place your opt-in page should have a listing of benefits that your customer will receive when they sign-up to your list. The benefits must have what is known within the copywriting world as the 4 U's.; Urgency, Useful, Unique and Ultra Specific. By subscribing to your list your customer ought to receive one thing of value to them. That couldThat might be something that can facilitate show them how they can lose weight quickly, make more cash, live a healthier lifestyle, etc. In other words, your copy should give something that your prospect cannot live without and in order for them to purchase it; they must provide you their e-mail address.

2. Add Audio. An audio message together with the copy on your page will give the prospect more reasons why they must provide you their e-mail address. Your audio message ought to contain benefits that aren't listed by the copy on your page.

Audio ought to be used as a supplement to the bullet copy on your page, not simply reiterating what's written on the page. There are several software programs that you'll use to place audio on your opt-in pages. You'll be able to check out Audio Generator, Instant Audio.com, Audio Flash, or Web Audio Plus. A Simple Google search can aid you discover these and other audio software programs.

3. Add Video. You'll use video to show a preview of what's in your report, course, etc. You can even use video to point out statistics or anything else that may demonstrate what you are making an attempt to sell to your prospect. Or you'll be able to just place up a video of simply yourself talking about your product and what the prospect can receive just by giving you their name and e-mail address. 1 software program that you'll be able to use to put video up on your opt-in page is Camtasia. Once again just do a Google search and you'll find this and other video software programs.

4. Provide Your Prospect A Free Special Report Just For Opting-In. This works especially well if you're attempting an e-book or some type of e-course, or a teleseminar. Provide your prospect a free report solely for opting-in. Offer them with a very little little bit of valuable info and then towards the bottom of the report allow them to consider that they can learn more regarding what you've got to offer by inviting them to register for your teleseminar, or by signing up for your e-course, etc.

5. Offer A Link To A Preview Of What Your Prospect Will Get Once They Opt-In. This works well if you're trying to sell an e-book or an e-course. You'll provide a link which can take your prospect to a free chapter of your e-book, a sample of your audio series or a sample of your e-course. The prospect can get a sample of what you're providing without providing you with their e-mail address. If you offer enough quality information on that link it just might persuade enough prospects to opt-in.

Squeeze Pages are an wonderful method to get prospects to supply you with their e-mail address. Once you have their e-mail information you're free to follow up with them and allow them to consider about productsyou've got to offer.

Article Source: ABC Article Directory

About The Author: Alfredo Trabulsi is a freelance copywriter and Home Business Consultant. Alfredo designs brochures, press releases and web pages. To download Alfredo's Free Report, "Squeeze Page Secrets" go to squeezepagemastery.home-biz-consulting.com/SqueezePageSecrets.PDF You can also keeo up to date by reading his Blog at www.home-biz-consulting.com