Lower Google Adwords Costs By Avoiding Google Stupid Tax

These days Google Adwords is all about the Quality Score. If your advertising campaigns don't pass Google's Quality Check - You're gonna pay!
"Google Stupid Tax" is a special per click price increase Google charges for being incompetent about Adwords. On the other hand, Google appreciates competency as much as it hates incompetency, that's why Google rewards effective advertising with a per click cost decrease up to 2/3 of the original price.
Here're some tips to make sure you don't get hit with the "Google Stupid Tax:"

1. Google Loves RELEVANT Keywords. Avoid using long tail keywords. They will mess up your ROI, crucify your budget and eliminate any chance for profits by drastically increasing traffic costs.


2. Google Loves RELEVANT Ads. Avoid tricking the searchers. Google is all about the User's Search Experience. If you are going to mislead the searcher by placing irrelevant ads - Google is going to hunt you down before you can say "I've made a sale!"


3. Avoid Using The Word "FREE". Google hates to see the word "FREE" in their ads. Avoid using it (especially if you are sending traffic to a capture page). Instead of using "FREE" try using "Special" or "Exclusive." You don't even have to mention the price. Just mention the benefits the user will get from visiting your capture page.


4. Google Loves RELEVANT Capture Pages. If you are advertising weight loss relevant capture page, make sure to include weight loss relevant keywords in your page's title, description and body. If you are going to implement this one tip, Google is going to give you 50-70% OFF your advertising rates and you will massacre your competition.

Article Source: ABC Article Directory

About The Author:

Igor Kheifets

More Mastermind Traffic Generation Tips at

Please Rate this Article

5 out of 54 out of 53 out of 52 out of 51 out of 5

Not yet Rated

Click the XML Icon Above to Receive Adsense, PPC Articles Via RSS!

Additional Articles From - Home | Internet Marketing | Adsense, Ppc

• Keys To Open Up The Doorway To Successful Marketing With The Use Of PPC - By : Winson Yeung
  
• Selecting the Right PPC Agency to Kick Start Your PPC Campaign - By : Leena Kumar
  
• Make Real Money via Google Adsense PPC Program - By : Gen Wright
  
• Think about Click Fraud & the Downfall of Google - By : rekha
  
• Common Reasons Why People Don't Make Money With Adsense - By : John Dualbank
  
• Make Money With Adwords - By : Dave Wilson
  
• Why Adsense Is Essential For Content Sites - By : Owen Jones
  
• Adsense and SEO - By : Angelina Norfolk
  
• Make Money off Your Websites - By : P.Rodgers
  
• The Advantages of PPC Marketing - By : Infoarticles