ABC Article Directory Blog

We all hear how important articles are - especially when used as a tool to help boost search engine rankings.  We often read many articles a day about our industry or about something we are trying to learn.  However, when it comes time to write articles to promote our own business - we are stumped.

Let’s break down articles and look at everything you need to know about why they work, how to properly write and syndicate articles and all the other fun details.

Why Articles?

1. It is an opportunity to share information and establish yourself as an expert

2. It creates an opportunity for new traffic to come to your site (when your article gets distributed to various sites on the internet, people can read your article and click on a link within the article to get to your site.)

3. It creates one-way links into your site.  Every time one of your articles is posted, each link in your article counts as a one-way link to your site.

4. When you write an article and post it on your site, you are creating new relevant text for your site visitors and for the search engines (which can result in a boost in rankings).

How Does Article Syndication Work? Read the rest of this entry »

Getting published is tricky. Sometimes getting a publishers approval seems like a lost cause. Why are publishers so picky? Simple. They have to be picky about the content they publish to be successful. The publisher’s job is to attract readers and keep them happy. Your job as a writer is to give publishers what they want to attract readers and keep them coming back.

What Are Publishers so Picky about?
You don’t have to get inside the head of the public to see what they are picky about. A lot of things publishers look for are common sense. Articles that require excess editing are likely to be kicked back to the writer.

Misspelled words, grammatical errors and poor sentence structure will not get you published. Likewise, an article that is over or under the recommended word count will not be accepted for publication. Read the rest of this entry »

Getting your blog ranked high on Google is a fantastic way to attract potential clients. Here’s how it’s done.

1. Select Your Keywords and Keyword Phrases
Choose the keywords and keyword phrases you want your blog post to rank high for on the Google search engine results page. For example, I want my blog post to rank high for the term, “blog ranked high on Google.” Currently there are approximately 286,000 pages using this term so I’ll have to do everything in my power to compete with these web pages to get my blog post on the first page of the Google results page for that term.

My keyword phrase also includes other keyword phrases like, “ranked high on Google” with about 310,000 competing pages and “high on Google” with over 71 million competing pages. Getting to the first page for these terms would be a bonus. Read the rest of this entry »

We all want our web pages to be listed in the top results for Google. So how do you do it?

Ask this question of most search engine experts and you’ll probably get a very long answer. It isn’t an exact science because we are all trying to guess what how Google ranks sites.

However there are six really simple steps that you can take that will improve your site for Google and help boost you up the rankings. Read the rest of this entry »

If one of your New Year resolutions is to make your business more successful then read on as writing articles could (and indeed should) form a big part in making sure your resolution comes true.

And these 2 tips can turn your article into something people might want to read and publish into a piece of writing that will get you and your business exposure.

Top Tip Number 1: Be different

The internet more so than any other communication tool gives people the chance to air their views and have a voice. The trouble with such a forum is that you are usually competing with hundreds, thousands and indeed millions of other people also wanting their views and opinions to be read or heard.
Read the rest of this entry »

Moving your web site into another language involves many steps and many choices. Getting this process right is critical, and this article deals with each aspect of the process from translation of the site to marketing the site on the search engines used by your target customers.

Translating Your Web Site

Much time, effort and money goes into web site localization. A professional web site localization project can involve:

* Finding good translators (or a good agency)
* Choosing the correct target language ‘flavors’ for your target markets (e.g. European Spanish, Latin American Spanish etc.)
* Protection of HTML and other code
* Localization of graphics
* Text extraction from program-driven areas of the site
* Change detection for frequently changing web sites
* On going localization of changed pages (without retranslation of the whole page)

Read the rest of this entry »

Blogs are an integral part of Web 2.0. Companies who were once skeptical about the effectiveness of web 2.0 are quickly acknowledging the value of blogging on the internet.

While setting up a blog is relatively easy, many companies struggle with ideas on how to make their blogs grow.

Here are three simple steps that will help you increase your blog readership:

Read the rest of this entry »

As the largest marketplace in the world, I’m sure that you have had some experience on eBay as a buyer or seller. If you have sold or are currently selling items on eBay, you know that just like any other site on the net, your success depends on how much traffic you get to your auctions or your store. EBay has a relatively new tool that you can utilize to help create more traffic. It is the same tool used by most marketers who are utilizing social networking to drive traffic.

Social networking is a phenomenon that has reached popularity of unmatched proportions in user traffic. Sites like MySpace and Facebook are examples of social networking sites. These are sites where the users create all of the content. The users also create networks of that content and in so doing create large like minded groups.
Read the rest of this entry »

By: D.W Campbell

Google is a “one-trick pony” Those were the words of Microsoft CEO Steve Ballmer in March of 2007 to students at Stanford University’s Graduate School of Business.

While Ballmer did give some props to Google for hitting the 10 billion dollar revenue mark faster than Microsoft he also stated “They’re really just one business, a search and advertising business.”

That one business by the end of 2007 was doing what it did best; dominating the search market. According to statistics compiled by comScore, Google’s market share was over 58% in the U.S. Internationally it’s 69%. The nearest competitor Yahoo sits at 23%. With those numbers it doesn’t look like much room for anybody else.

Enter Jimmy Wales. With the emergence of Web 2.0 changing the way we communicate, Wales is betting that the time is right for a search engine that like Wikipedia allows volunteers to collaborate online. Wales also hopes that the new WikiSearch “reduces the sort of bottleneck of two or three firms controlling the flow of search traffic.”
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By: Titus Hoskins

Forget the Computer Age or the Internet Age, centuries from now our current time will probably be referred to as the Google Age. This assumption is not exactly a great leap of faith; Google has quickly permeated into mainstream culture to become an underlying factor of everyday life, a tightly woven backdrop to our lives.

But never make the mistake of trying to define Google as just a search engine or you will miss the true calling of this little “Backrub”, which was the original name used by its founders Larry Page and Sergey Brin in 1996.

Google as we now know it debuted in 1998. The name Google is a twist on the word Googol, a number represented as 1 followed by 100 zeros. After everything is said and done, it will more than likely refer to Google’s net worth - monetary or otherwise.

But forget search engine, for regardless of the founders’ intentions or company’s objectives, Google is and has always been the ultimate marketing machine. A massive marketing machine that is just now gearing up and aiming for more and more lofty heights. These heights seem to increase each day as Google quietly rolls out program after program.

All noble ambitions aside, Google is the perfect marketing machine. Google has no equals, and it is very close to getting a stranglehold on the real power behind all marketing, which is information.

Read the rest of this entry »