Even the most experienced article writers are guilty of committing mistakes from time to time. Some of these mistakes can be easily disregarded while some are pretty obvious if left unaddressed by the article writer. Some mistakes may just be about simple spelling or grammar while some may be associated with the content. Whichever way one looks at it, it is a mistake that will affect the way the person reads and even values your article writing. There are several mistakes that are often seen in web content article writing. With regard to the spelling, there are several words that are often interchanged. It is basic in the rules of grammar, but many article writers are still using these words incorrectly. For example, the words "your" and "you're" are often confused. The word "your" is a possessive pronoun used to denote ownership of a thing. On the other hand, the word "you're" is a shortened term for you are. It comes with the subject "you" and the verb "are". Another term used interchangeably is "its" and "it is". The word "its" is also used to describe something. The other term "it's" is used to replace a thing (it) and describe an action (is). In terms of content, some web content writers think the more keywords used the more traffic generated. Of course, if this idea was applied in the earlier days, it just might work to generate traffic to a website. However, rules have changed and overly saturated articles are penalized by search engines. Another aspect of the content to watch is the neutrality. If it is a press release, telling something about the latest product, service or promo might sound good. However, if it is an article to be used in article marketing campaigns, the content must be neutral and informative. It must not make a hard-sell focused on the product, service or website. As much as possible, the article must cover a general topic that can be related to the items being sold. Some writers commit the mistake of making the articles over promotional. Such articles are often rejected by article directories. The presentation of the article is also an important aspect to carefully inspect. Make the article writing style more conversational and easy to understand. Article writers must not use highly technical terms that might only make the readers stop reading and go off to look for a simpler to read article. Use layman's terms to make it comprehensible. The details are important when producing an article. Avoid committing the mistakes just covered and you are on your way to producing an article your targeted audience will enjoy reading.
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