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Audrey Burton's Articles

  • (Almost) Fr’ee Marketing using Public Speaking
    Are you looking for inexpensive ways to market your business? Public speaking is almost as cheap as you can get! You reach a room full of people all at once, and sometimes they even pay you! Read all about how to get going, with some specific tips and ideas.
  • 3 Secrets to Profit in a 'Bad Economy'
    Everyone is talking about how terrible the economy is. The belief that we are all in trouble can negatively affect your business more than the original problems! Ride out this storm with these 3 secrets and come out ahead!
  • 3 Secrets to Time Management for Small Business Owners
    Time Management is a big issue for small business owners! Read about my 3 secrets and get the answers to your questions that you didn't know how to ask.
  • 3 Steps to Predict Your Sales Accurately
    How much marketing do you need to do to achieve your financial goals? This is such an important question! Getting the answer is easier than you think. Read these 3 steps and you will already feel less stressed.
  • Are You Too Nice?
    In business, it can harm the future of your business when you are too nice! You need to ask for the sale and you cannot allow clients, employees and vendors to take advantage of you. This article also contains some terrific daily affirmations for you to feel good about getting what you want in your business!
  • Control Your Sales Meetings
    Are you getting the appointment, but not the sale? Perhaps your technique could use a boost! This article can give you guidance in improving your closing percentage!
  • Does Your Income Reflect Your Effort?
    You can be more efficient in your business and make more money - and still enjoy your work. Begin by understanding how you have made money in the past! Read this article to learn a very simple way to analyze your numbers to make your work easier.
  • Don't be Discouraged!
    Just about every small business owner goes through a difficult time, when they are discouraged about the future of their business. You can do something about it and turn it around! Keep reading to find out how, and get back your optimism.
  • Don't Go Broke Starting Your Business
    Starting a business is so exciting! However, it is important to stay in business long enough to make a profit! Don't go broke 'investing' in your business until you really know what you are doing...
  • Don’t make the same newsletter mistakes I did! Part 2: Technical
    Creating and sending an electronic newsletter is more complicated than it looks! Part 1 of this series addressed the content portion and Part 2 now addresses the technical aspects of ezine publishing. Don't make your own mistakes; learn from mine!
  • Get More Clients Networking
    Are you frustrated with the return you have gotten in comparison to the amount of time and money you have spent on networking? Try these techniques to improve your return dramatically!
  • How do you pay the rent when business is slow?
    Ok, so business is slow - don't panic! Keep this article nearby to read every time you feel a slowdown to get you focused again.
  • If You Build It, Will They Come?
    Where do you begin with marketing your business? There are so many ways to do it, how do you know the right strategies to use? Without formal help, it could take you years and years to make a profit. Read on to learn where to start and how to make the right decisions.
  • Life Is Not Easy; Life Is Not Fair
    You are not a victim, and you know it, but sometimes you begin to wonder! Everyone goes through difficult times, sometimes horrifically difficult times, but remembering that sometimes life is just difficult, and it isn't just you, makes it a little easier to bear. Read on for more inspiration.
  • MLMs: How Do You Sell Your Product AND Build Your Downline?
    Is your MLM business harder than you thought it would be? Is selling enough product AND filling your downline a bit muddy? This article begins to clear it up for you!
  • Nobody Cares About You!
    Until people get to know you, they really do not care about you! Do you talk about yourself in your marketing? Avoid this fatal mistake! Read on...
  • Sales Strategy # 2: The Ambush!
    Are you ambushing unsuspecting prospects with your pitch? This is a big mistake! Learn if this is you and what can be done about it!
  • Sales Strategy #1: Get Your B*utt on the Phone!
    Don't be afraid to pick up the phone! If you prepare for it, it's a piece of cake. Check out this article so you will feel confident calling your prospects.
  • Set Sane Financial Goals
    Don't make yourself nuts! Set reasonable financial goals for your business. It doesn't have to be complicated.
  • Techniques to Get to Yes - Faster!
    How do you get your prospects to say "yes" and become clients? You start and build good relationships using great communication skills. How are your skills? Do you consciously use proven techniques to skillfully get to "yes" fast? Start here to evaluate your skills!
  • Use The Right Benefit Statements on Your Website (and in All your Marketing)
    You have probably been told a hundred times to put benefit statements on your website and in all your marketing, and you have probably done so. Are you using the right kind of benefit statements? Check out this short article to find out!
  • You Only Have 30 Seconds…
    Does your 30 second introduction make you money? After hearing it, do people come to you asking for more information? If you are not sure, or if you already know you need help, read on!

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