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Donna Gunter's Articles in Internet Marketing

  • Ethical Bribes: 10 Most Effective Client Attraction Device Giveaways
    One of the quickest ways to build your email marketing list is by creating an ethical bribe, or a client attraction device. This free giveaway serves to entice visitors to your site to sign up for your email list because they want to access your solution to their problem proffered in your email list opt-in box. Here are 10 ideas that you can use to package your information into a valuable ethical bribe for your web site:
  • 5 Best Strategies to Develop a Responsive Email List
    Whether you have a 500-person list or a 5000-person list, the rate at which they respond to your offers ties directly in with how well they know, like and trust you and see you as the expert providing answers to the problems keeping them awake at night. Here are the 5 strategies you can employ to develop a responsive email list.
  • 5 Secrets to Creating a Powerful Google Profile
    When I want to check out a prospective client or vendor, I Google the person's name and see how well-known they are online and what they have to say. I've discovered that their social media profiles show up high in the search results. Google has started giving these well-known social networking sites a run for their money by creating their own online profile option.
  • 8 Secrets to Fill Your Business in 60 Days
    Filling your business with prospects eager to buy is a daunting task for any online business owner. However, there is an easy-to-replicate system that, when followed exactly, will help you fill your business in 60 days.
  • 10 Secrets to Using Twitter to Attract More Followers and Get More Clients
    Many small business owners create Twitter accounts solely for marketing their businesses., However, once they're signed up, they wonder, "What do I Twitter about? How do I market my business with this tool?" Here are 10 strategies that I use regularly to marketing my business and my expertise via Twitter:
  • Facebook in 15 Minutes a Day
    Social networking can take up your entire day, if you allow it. How can you possibly get any work done in your business or for your clients at this rate? You can actually handle most of your Facebook tasks in as little as 15 minutes per day. Here's what I do when I log into my account each morning:
  • How Perfectionism Kills the Online Entrepreneur
    How many times have you failed to take action on releasing a new product or service because it wasn't perfect? Probably more times than you care to admit. The need for perfection is simply another excuse to procrastinate and take no action. Inaction is safe because you're not putting yourself out there to the world to face possible criticism.
  • Client Attraction: 6 Questions to Ask to Discover Your Brilliance
    Sometimes it pays to be a "jill of all trades" when you're a service business owner, but ultimately you probably discover that there are some things you like to do for clients better than others. Figuring out what you truly love to do in your work with your clients is key to your success -- and theirs.
  • Social Networking: How to Make it Work for Your Business
    It's difficult to be online these days without being bombarded with information about some aspect of social networking -- Facebook, MySpace, LinkedIn, Twitter, Ryze, Fast Pitch...the list goes on and on. Social networking can either break your business by helping you waste large quantities of time, or can help your business immeasurably. Here's are 5 strategies to help make social networking a successful marketing strategy for your business.
  • Your 7-Point Annual Website Tune-up
    In the same way that your mechanic conducts a regular inspection of your automobile, you need to conduct an annual checkup of your website. Here are 7 critical areas that need to be checked yearly on your site:
  • How to Double Your Opt-ins by Adding a Hover Ad to Your Site
    Increase your website opt-ins by creating a hover ad with a clear call to action using these simple steps.
  • How to Use Your Website to Disqualify Your Prospects
    Decide who your target market is and go for it with these simple steps.

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