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Karen Friedman's Articles in Writing

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What Every Executive Needs to Know About Scoring Media Coverage This is for every business professional who wants to score more news coverage and learn how to position themselves as a resource for reporters Limited Attention Spans: How to Stand Out in the New Age of Media In this new age of media generated limited attention spans, being quoted doesn't equal credibility. As blogs, podcasts and social networks compete, fact and fiction frequently blur as the media tries to cut through the clutter and attention-seekers clamor for press.So,how can credible voices become the go to source who's quoted on the front page? Media Trainers:Journalists Should Thank Them In a recent edition of the Columbia Journalism Review, well known journalists complained that as a growing number of media trainers teach spokespeople to twist interviews, dodge questions and seize control of interviews, the public is suffering. To quote 20/20's John Stossell: "Give Me a Break!" Read on to find out how good communication training makes a difference for all of us.