Karen Rockfeller's Articles in Viral Marketing - ABC Article Directory | Submit Articles | Article Search Engine

Karen Rockfeller's Articles in Viral Marketing

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The A/B Split Test So once you have a great landing page and you have a good amount of traffic, so now what? Just sit back and let the big bucks roll in? No, not yet. To get the money coming in, you will need to convert those visitors into money spending customers. Making Money When Sales Are Down - Web Marketing Sales drop in good and bad economies even when the company has a great product or much needed service. It seems like some companies are still doing well and they attribute it to their website. There are even websites that don't offer a product or se Customer Support and Internet Marketing Customer support is a plus with any company that you do business with. When you are doing Internet business, knowledgeable customer service is even more important. When doing Internet business there is often no face-to-face contact with those who you do business with. Sometimes there may be a face to put with the name because you have seen a photo, but often times that is not the case. Proactive Marketing During a Recession Marketing during a recession can very crucial for several online businesses. There are several avenues you can take to marketing correctly, reduce your costs, and increase your revenue at the same time. I will touch on 5 areas that an online business can take advantage of to survive and thrive during a recession. Increase Online Brand Awareness Increase online brand awareness can be done very effectively and measurable. Due to the nature of the Internet and the easy accessibility, statistics measuring a marketing campaign has become as simple as installing Google Analytics and other effective measuring tools. There are 4 things that I want to touch on today that affect an online brand: brand recognition, brand creativity, brand loyalty, and brand equity.