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charen smith's Articles

  • Important Truths you Need to Know about Brochure Printing
    remember these truths if you too want to succeed in brochure printing for your project or business
  • Spotting the Weaknesses of an Online Printing Company before it is Too Late
    tips on how to spot the weaknesses of an online printing service
  • How to Get your Small Business Known with Pamphlet Printing
    few tips on using pamphlet printing as promotional tools
  • Familiar Mistakes You Should Avoid When Printing Brochures
    3 tips to avoid the common mistakes made when brochure printing
  • How Well Do You Score?
    3 most common methods you can apply to your print catalogs
  • Full Color Printing Your Posters
    3 reasons why full color is the most effective printing option
  • Get the Most Out of Your Print Job with Your Request
    These are the things you need to ask your provider, whether you have an online printer or the conventional one when printing your collaterals. Being specific about your requirements can help you and your printer get the most output from your project
  • 5 Competitive Elements of Promotional Notepads
    When you print notepads for business there are five major notepad printing design elements that you should focus on to keep your notepads competitive. These five elements represent the five major design features that should dominate your notepad prin
  • Yes You Can Print Your Own Postcards!
    Most people think that postcards can only be produced by established businesses or firms. This of course is the wrong view. Postcard printing is accessible to almost everyone nowadays because of the advent of key technologies like desktop publishing,
  • How to Use a Business Card Template
    Using a business card template is a great way to print business cards. They can cut your design process in half, and you can save money by not having to hire a layout artist. This also means however that you must do some of the work in customizing that business card template.
  • How to Make a Lasting Appeal with your Color Brochures
    You must always aim for that lasting appeal in your color brochures. Never design your custom brochures just to give information. Your readers must be encouraged to understand your color brochures and they must be able to remember its message quite clearly.
  • What’s The Right Brochure Design for You?
    Brochure printing is one of the most popular marketing tools used by many businesses. In fact, color brochures are often utilized that they have become ubiquitous, as well as more expensive than most of the marketing collaterals available in the market. Nevertheless, many small and big companies have often turned to these collaterals because of their convenience and the strong impact that they provide.
  • Are You A Leader-Entrepreneur?
    Leaders are trailblazers. They thread paths that others do not dare to take. This is an essential trait of a leader. And these traits should also build the character of an entrepreneur. What makes a good entrepreneur? This has been the question that time and again has been widely discussed in both academic and business circles. Many writers have written articles on the characteristics, behaviors, values and attitudes that make a good leader-entrepreneur.
  • Stretching Your Marketing Budget
    As a business owner during these times of recession, you have to look for ways and means to stretch your otherwise limited budget for marketing. Sometimes you can only do so much with your resources that you even ask yourself if it’s still lucrative to market when consumers have curbed their purchasing activities anyway.
  • Great Tips in Making your Trade Show Brochures
    When you plan on setting up a booth or presence in a trade show, it is important to invest in brochure printing. Custom brochures can be a great tool to have in trade shows since it provides you with a quick way to give out your message without really talking too much.
  • Posters: Borders or no Borders?
    Are you curious about poster printing with borders? Some people think that the era of borders for poster printing has come and gone by. However there are still some classical poster designers out there that use borders with their large posters. It all really depends on the goal and design of your posters if borders are needed or not. In this article we will tell you the right situations that are apt in using color posters with borders, and when it is better not to have them.
  • Make Your Audience Say ‘WOW’ To Your Collateral
    If you want your marketing campaign such as your postcard printing be taken to the next level, you need to present even your cheap postcards into something that is more than amazing to your target clients. Not only should your marketing collaterals be able to entertain your clients and prospects, but your postcards should also be able to move even the wisest and apathetic consumer to action.
  • Newsletters: To Color or not to Color?
    Color newsletter printing is an expensive investment when it comes to printing. For some firms, it might actually be too expensive to continue it for a very long time. For these kinds of situations, you have to know the right times when it is important to use color in newsletter printing and when to save your money and just go for black and white.
  • My Favorite Types of Catalog Templates
    Good catalog templates and themes are sometimes hard to find. When I print catalogs for my projects or business campaigns, I usually want to have catalog templates that are easy to customize and very useful for different projects. In my experience there are three major characteristics that make a catalog template good. These properties comprise my favorite types of catalog templates.
  • Poster Printing: How to Connect
    A poster posted on a community billboard struck me. It was a poster advertising the boxing match between Filipino boxing star, Manny Pacquiao and British boxing icon, Ricky Hatton.
  • Facts about Super Sized Advertising Catalogs
    Do you need a great idea for cheap catalog printing? Well then, why not try super sizing your catalogs? I know it sounds odd. Cheap but super sized? But don't worry you read correctly.
  • Getting Your Wallet Share of Your Market
    What is a market share? Anyone who has read a book on marketing or has gone through special marketing classes would know that one of the basic concepts in marketing is what is referred to as market share. Market share is what all businesses should aspire for.
  • Making Your Posters Last Longer
    When you print custom posters, it is important to make them last as long as you possibly can. You should aim to get as much out of your investment in poster printing as you can, and of course maximize your posters impact by increasing their longevity. There are several things that you can do to make your color posters last longer. Remember these four items every time you invest in poster printing.
  • Making Brochures Online
    Brochure printing can easily be done online. If you want a fast, easy and reliable way to produce your color brochures then it might be one of your best options. Brochure printing online involves a lot of time saving features like brochure templates, online help and design, online tracking, digital drafts and many other efficient and wonderful applications.
  • How Not To Be Vague In Your Marketing Messages
    You know for a fact that you’re not only competing with just a hundred other companies when you’re marketing your business to your target clients. In fact, you’re dealing with thousands and thousands of competition not only from your particular choice of marketing campaign such as your print brochures, but you’re also competing with so many other companies that offer the same benefits.
  • Consider Art in Your Collaterals
    Art is an element in any marketing campaign that many business owners use to create even cheap booklet printing into a more effective ad. Whether you’re a small business enterprise or a Fortune 500 production, the fact is that art makes your marketing campaign, be it printing booklets or flyer printing or even sticker printing more attractive and appealing to your target market.
  • The Best Situations For Cheap Poster Printing
    There are times when cheap poster printing is the best solution, while there are times when it is not. In our prevailing economic climate, knowing the best situations for a certain type of poster printing is very useful since you will know when you can save your printing money and also when you need to maximize your posters impact.
  • Money Saving Strategies For Invitation Printing
    A lot of money is usually spent when people print invitations. This comes to no surprise since every single person who invests in invitation printing wants to use the best looking invitation designs to attract the most number of guests to their event. However, not everyone has the money and other resources to spend for expensive invitation printing. For those of us who need to print cheap but still beautiful invitations for their events, there are a few strategies that you can do to save money w
  • Why Digital Printing?
    There’s no doubt about it, digital printing has established itself as the most convenient and high-quality printing solution nowadays. Indeed, many printing companies have made digital printing available in their lists of printing services. A printing company in fact, won’t have a complete line of print services if they don’t include digital printing in their business.
  • There Are Unlimited Ways To Use Your Presentation Folders
    Presentation folder printing is a versatile and affordable marketing campaign that any business can use to promote products and services. It builds brand awareness and effectively promotes your business to your target clients. Presentation folders are valuable collaterals to organize and convey information to current and loyal clients, as well as the new ones.
  • Avoid the 5 Mistakes In Calendar Printing For Marketing
    Calendar printing for marketing and promotions is no easy task. There are a lot of things to consider when you print calendars and some people may not be up to managing all these aspects correctly. Considering the costs of calendar printing, you can’t leave anything to chance. These color calendars will last for a whole year, and you must protect this printing investment in every way. That is why it is important to avoid mistakes when you print calendars.
  • The Quick Business Printing Solution: Online Printing
    If you are like any competitive business these days, you are probably quite bogged down with a lot of work. Everyone needs to tighten up their business model and be competitive so that they don’t get taken down by this recession. From managing supply lists and inventories, meeting investors and dreaming up new promotional techniques, the work list just goes on and on.
  • Why Should I Print Double Sided Business Cards?
    Printing business cards is a serious matter and you should not be hesitant in spending for it because business cards usually return the investment on them several folds over. One upgrade that may cost a bit but can give your business card an incredible boost is double sided printing.
  • Know Your Label
    Just like your logo, your label printing allows you to create the image you would want your target clients to remember you with for a very long time. Hence, choosing the right label printing for your business needs careful planning and preparation.
  • The Doctor’s Guide To Notepad Printing
    Where will us doctor’s be without our notepads or prescription pads? They are one of those tools that make the everyday work a doctor easy. Notepad printing gives doctors the ability to allow their patients the permission to get their much needed medicine, and it also reminds them of the proper way to consume that medicine.
  • Calendar Printing Failures: What To Avoid
    Calendar printing is an important investment in terms of marketing for your business. That is why it is important that your designs for them should be eye-catching, useful and appropriate. Unfortunately, some calendar printing designs fail to accomplish their marketing goals due to bad design. This can be due to a lot of factors which includes bad image choice, lack of usefulness and inferior quality.
  • Choosing The Right Kind Of Material For Presentation Folders
    When you print presentation folders, you have several options that you can choose from in terms of the material that they are printed in. You may see this as a small and mundane decision, but this can be an important task in printing file folders.
  • Why Businesses Benefit From Table Tent Printing
    Table tents are interesting advertising tools. If you are unfamiliar with table tents, they are those printed advertisements or promotional materials that are usually found on the tables of restaurants, bar counters and hotel room side tables.
  • Kids do-it-yourself door hangers
    Kids have a lot of mood swings. One moment they are in jovial mood, the next minute they want to be left alone. This is when you get into conflict with them. So why not device a way for you to know what your kids currently feel?

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